Sometimes it’s just nice to create some great looking videos. Like the kind of videos that Apple creates – yeah those ones with the beautiful pure white backgrounds with superb clarity! Somehow, having a nice clear and clean white background just makes your video look so much more professional.
Today’s video shows how to pull it off on a reasonably affordable budget. I show you what I use, and then I also talk about some other even more affordable options.
It’s just proof once again that you don’t need to spend tens of thousands of dollars on setting up your own studio to be able to create professional looking videos.
Another great benefit of having a clear white background is that it removes clutter, and “opens up” more space for you to add other stuff into. For example, whenever you want to make a point, you can easily pop up some text on the white background. Or you could even have pretty pictures pop up on the background. Either way, whatever you put on the background stands out a lot more and provides for a lot more professional look.
The bottom line is that the more professional your videos look, the better chance you have of influencing your audience. The point of all this “professional” stuff is not to create editing that will “wow” people, but more to remove any distractions, and thereby creating laser focus on your message.
Then, all that is left, is to make sure your actual content is compelling! But that’s a topic for another video…