How To Create Passive Income On Autopilot

Many people talk about the importance of having a “back end” to your business, and that’s where the real money is made. But yet, how many people actually implement a back end into their own business?

Over the last few months, I’ve been preparing and implementing my very own back end process for my business. The first time I went through the process I was shocked to realize how much money I was leaving on the table! It totally convinced me that creating the back end was the most important long term activity for me to engage in. So, I’ve made it my focus for the first half of 2011.

In today’s video, I talk about the the actual process I have gone through for creating the back end of my own business. Once you go through the same process, I am sure your eyes will be opened to the wonderful potential that a business back end can have.

Don’t forget to leave your comment below… you know how much I like them!

Gideon Shalwick

Winner Announced

Congratulations to Sue Carney! You’ve won the iPod Nano that I offered inside my previous video. I’ll get in touch with you via Facebook to grab your delivery details!

Transcript Of Today’s Video

Click Here To Read The Transcript

Right click here to download today’s video to your computer

About Gideon Shalwick

Gideon Shalwick is a YouTube and video marketing expert, and has figured out how to get a TON of attention using online video (with one YouTube channel reaching 10 million views!), and today, he's built a following of over 100,000 people for his business ventures, and 60,000+ people on this very blog, where he shares some of his most powerful video marketing strategies.

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95 Responses to How To Create Passive Income On Autopilot

  1. Fred

    I like those kind of videos so keep em coming. I define myself as very creative, i like the learning process and the researching process but i have hard times implementing what i learned mainly because i learned so much that i don’t know where to start. LOL

    P.S. are you using flysketch with a tablet?

    • Gideon Shalwick

      Hey Fred

      Yes, I am using FlySketch with a tablet – works a treat!

      Gideon Shalwick

  2. The etch-a-sketch is a nice tool for live lectures and gives a personalised immediate feel to the video but don’t overuse it, there are other ways of getting words and pictures onto the screen in a video

    • Gideon Shalwick

      Thanks Mike – I agree with you, although, other types of text are more time consuming to create and does not always provide more value.

      But I will keep your suggestion in mind for my future videos – thanks for letting me know your thoughts!

      Gideon Shalwick

  3. Great video Gideon, I went through this process last year, it completely changed my business for the better. By getting a proper sales funnel set up I increased my income 10 Fold in the first 8 months

    • Gideon Shalwick

      Wow Mark! That is fantastic! I hope I can duplicate your results!

      Gideon Shalwick

  4. Gideon,
    Thanks for sharing your info through video it is great for us visual learners! I am new to Internet business blogging/marketing Nd have a long way to go but all info and advice is welcome.

  5. Stan

    Hi Gideon,

    As ever clear, concise, very easy to understand and encouraging. Thanks

  6. Meng

    Thanks for sharing Gideon. Great video, hope to see more.

  7. Your timing is great for me Gideon. I am putting together a test product launch right now so your information helped me streamline my on WEB REP. Thanks.
    Beautiful colors in your home. Peace.

  8. Giber

    Awesome episode again Gideon. Thx for the great info and for making it very simple and clear. Now it’s time to implement!
    Question: who did your short video animation? The one you use as the intro and as the end. I’ve been looking for someone to do that for me.
    Thx again!

    • Gideon Shalwick

      Hey Giber – great to hear from you again!

      The animation was done by my amazing Pilipino designer and unfortunately he is not for hire :)

      But you should be able to get someone on to do something similar for you…

      Gideon Shalwick

      PS: Did you ever manage to publish that interview we did somewhere? I would like to link to it from my site…

      • Thanks Gideon!
        I haven’t published the interview yet. However, I’ll be sure to send you a link as soon as I do.
        Take care!

  9. fas

    Many congratulations to the winner.

  10. You keep me motivated with your videos. Thank you so much.

  11. Hi Gideon, nice overview, I have started to implement some of these ideas into my websites. Great content, nice and clear

  12. Tim

    Gideon…as usually you outperform and over deliver on information. This information is good and I can see where it can help you capture some of that money left on the table. However, as a customer when I get into this funnel, it is quite frustrating. Nothing is ever really free. The great information is always at the bottom of the funnel. Yes it is worth it to purchase that information if it’s valuable. It is very frustrating when on the front end you are promised information and you find out half way down the funnel and several hundreds of dollars you are not even close to getting what you need. Some kind of ethics has to be implemented on the top end of the funnel.

    Just to let everybody know I am not implying anything concerning Gideon, but some other unethical individuals that exist in the industry.

    • Gideon Shalwick

      Hey Tim

      You make a really great point. I totally agree with you – sometimes there seems to be so much fluff in content at the top end of the funnel.

      Of course, my philosophy is to provide people with enough information at each level of the funnel to get great results. And for those who want to take it an extra further (which is always necessary for growing businesses), they are invited to continue down the funnel.

      Thank you for raising this point – it’s refreshing!

      Gideon Shalwick

      • Tim

        Thanks Gideon…just want to make sure everyone knows I do not think you are doing this…just a point to make. I have never felt that I was being forced into a product launch or recommendation from Gideon. I always feel that he recommends great product reviews and JV items.

        • Gideon Shalwick

          Oh for sure Tim :)

          Thank you for your trust and your support!

          Much appreciated!

          Gideon Shalwick

  13. Dacia

    Great Information. I am an Internet Marketing Newbie and I will be using this system to promote my Information Products. Thanks for sharing these valuable tips. You make me so proud to be on your subscribers list.

  14. [..YouTube..] First comment! Juhuu! Love your vids, Gideon. Thanks!

  15. FjesbokTips

    First comment! Juhuu! Love your vids, Gideon. Thanks!

  16. Martha Chiriboga

    Congratulations, Sue!

  17. Hi Gideon, Congratulations on your new home and thanks for the video. I’m really just getting to know the territory, insofar as how this whole internet marketing world works. I, for one, would like to see a followup to this intro. While I suspect you’ve already have a plan formulated, I think that breaking down each of the elements into separate videos would be great for those of us on your list. Thanks from me as always. Steve

  18. Congratulations Sue!!!

    Gideon what you’re explaining here in the video is absolutely true and powerful only if you actually know the specs on how to build your list that way.

    Great stuff!

  19. johnnybrazil01

    as always a very nice video Gideon ^_^

  20. I appreciate that you discussed one of the things that big money earners so frequently forget to talk about. Sometimes I’m not sure whether that’s on purpose or not.

  21. Doris

    Hello Gideon, I recently saw you present at Our Internet Secrets and was very impressed with your information. The above information is so vital to me at the moment as I am in the design phase now and that 5 step demo has given me clarity. Thank you, I look forward to more ah – ha moments….cheers Doris.

    • Gideon Shalwick

      Excellent Doris! Great to have you as a new follower!

      Plenty more exciting and powerful info coming up…

      The best is yet to come!

      Gideon Shalwick

  22. Glenn

    Gideon, I have always been impressed by your willingness to share only the best, most relevant and highest impact information with your followers. You have my express appreciation and highest of compliments – by consistently easily justifying the attention of those who are fortunate enough to receive what you choose to share.

    Would this qualify as a request for more of same?

    Keep up the great work. You are a valuable asset and resource to the community.

    • Gideon Shalwick

      Hey Glenn

      Thank you for your kind comments!

      And for sure… I will surely be adding lots more great information here and on my YouTube channel!

      Gideon Shalwick

  23. Great tips, thanks for sharing! A lot to think about for sure.

  24. johannesguitarist

    A very helpful, informative and interesting video you got here.

    PS: can you please make more videos like your video “How To Get More Views On YouTube – My Top 5 Tips” Thanks :)

  25. nzsuperagent

    Gideon, you should create a mini report based on this video to generate more opt ins. Very timely advice for my business. Ariel

  26. Hi Gideon!

    I’ve been on your list for a long while now and I really enjoy your stuff! I’m currently in the middle of this exact process and seeing you simplify it the way you did was extremely helpful! Doesn’t seem so overwhelming after all! Thanks!

  27. Thanks again Gideon. This has been really useful to think in terms of flow chart, and a physically drawn plan on how your readers flow through your system. It is strange that I haven’t really been thinking this way, since I am a big fan of the Mind Map.
    Thanks. I need to get scribbling!

  28. Hey Gideon, another WICKED video!! thanks!! I’m just going through all this at the moment, timing couldn’t be more PURRRFECT! xx Kat

  29. stavyros

    this is great

  30. TheDragonHelix

    Hi guys, check out my channel for what I am doing on my youtube promotion project.

  31. Hi Gideon,

    Thanks for video – I think the ‘backend’ is something that I’ve always just kept in my head but your idea of actually making a plan on paper is so simple that I wonder why I’ve never done it!!!!

    It really makes sense to have an End Goal and then a Plan of how to get there!

    Great house and Thanks again.

  32. Faith

    Hi Gideon
    When I am ready the master appears certainly rings true for me as well. You wealth of knowledge always arrive … right on cue! :-) As a newbie I would really love an expanded version of the Process flow chart. While I sort of get it your comments about using this chart to work out business profitability are intriguingly just beyond my current level of comprehension! :-)
    The information you present is making such a difference to my confidence levels and business abilities. Thank you and enjoy your lovely new home.

  33. slurp95

    Quality Content ! Looking forward to your follow up video on this topic, Thanks =)

  34. GoddessSkyeBlu

    Wow, this was VERY informative and helpful! This is only the 3rd video of yours I’ve seen (I subscribed within minutes of viewing the 1st one because it was SO helpful). Thank you for sharing your knowledge with us:) I really appreciate it!

    Many blessings to you!

  35. Randal Levels

    Thanks for the great video Gideon!

    Congradulations on your new house!

    I am looking at how to maximize my efforts as well. Seems like you read my mind. Good to know I’m on the right track.

    I’m beginning to see the view much clearer now.

    Thanks for Everything
    Randal Levels

  36. Hey Gideon! This is great information man! I’d love to see more stuff like this from you.


  37. Mike

    Keep this kind of presentation coming!
    I’m getting ready to go with a co. like AWeber
    and getting the autoresponder set up.
    Thanks, Mike

  38. Thanks again for such clear and complete instructions Gideon.I believe there is another step beyond this as well and that is what are you planning to do to create further wealth for your family once the cash comes in. As in most cases we then turn into consumers as we don’t have a plan on what to do with the cash to continue to leverage our position and create real wealth. Just wanted to add another dimension to your wonderful information. regards
    Colin Burr

  39. MonCoachLagom

    Very intresting. Thank you Gideon

  40. Kathy

    Gideon,Thank you I’m only at the beginning.But with your help i’m sure I can do this.I may go over it 5 times but that’s just my short attention span lol.All your videos have been a great help.Thanks again and please keep sending videos. Kathy

  41. Super solid dude, love seeing you implement your plan. Always refreshing watching your videos… you’re teaching people how to build a business (not a hobby) and most importantly you’re leading by example.

    Love your work,
    Dave J

    Ps. Also, still a little jealous of your videos… they look amazing 😛

    • Gideon Shalwick

      Hehehe… next time we chat I can give you a few pointers – although, I reckon your videos are pretty much right up there in terms of quality!

      Gideon Shalwick

  42. learnaccountingfast

    Thanks again for such clear and complete instructions Gideon.I believe there is another step beyond this as well and that is what are you planning to do to create further wealth for your family once the cash comes in. As in most cases we then turn into consumers as we don’t have a plan on what to do with the cash to continue to leverage our position and create real wealth. Just wanted to add another dimension to your wonderful information. regards
    Colin Burr

  43. TechneekTV

    Nice video! Your videos are very helpful.

  44. This is a great, simple, and concise video with a really important message. It has been my experience that many times people start their online business at some other step besides making goals. They start with how to get traffic, or what shall I sell or some other place except at the beginning.

    What a difference it makes to start at the beginning of a project rather than at the midpoint or at the end. Thank you again.

  45. Hey Gideon when are you going to open up the video blogging coaching program again?

  46. Hey Gideon, what is the name of the YouTube plugin that you use on the right side of your blog. The one that shows the number of subscribers etc.?


  47. GengisTV

    Thanks HOMIE!!!

  48. Hey Gideon,

    Sometimes I think I deserve to pay for these values i’m receiving.

    Truly impressive Gideon!

    Much thanks!

  49. nasateacher

    I really was to know what equipments you used to write in this video. Amazing work!

  50. 123imdeaf

    Keep up the great videos.

  51. thatsuecarney

    Hi Gideon,
    Thanks again for choosing me as your nano winner! (commented earlier on your blog) So exciting! Can you suggest a way for me to get the shipping information to you? And perhaps some contest how to’s would be a good topic for a future vid. Thanks so much

  52. GideonShalwick

    Hey Sue

    I have sent two messages to your facebook account already – have you checked there yet? Waiting for a reply from you there…

    Gideon Shalwick

  53. Gideon, I bought PL3 from Jeff, but somehow I was not linked to your affiliate link. But they figured it all out and gave you credit. (Sorry about the comment, I could not find a Contact Us button on your site.) Anyway, I was wondering if you had some bonuses for those on your list who purchased PL3. If so, I’d love to get them. My email is above. Hope to hear from you.

    • Gideon Shalwick

      Hey C.S – very strange – just got this comment from you now – can you please send an email to, and we can look at this for you.

      Sorry for any inconvenience caused…

      Gideon Shalwick

  54. Hi Gideon

    Thanks for sharing I understand what you are saying but honestly have no idea how to work the backend process 😉 I have just today launched my own online shop and would love to know how to do this.

    I just watched your other video about the hedgehog concept and I have definitely the passion for this and skills/experience in the field however online selling is kinda new to me I’m usually the buyer lol so I would love to learn how to make money from it :)

    Will go and see what other videos you are sharing

    Look forward to hearing from you, thanks again


    PS Congrats to Sue!!

  55. JoeBenjaminOfficial

    Hi Gideon, thanks for the great vids… what wordpress template do you use for your website please?

  56. GideonShalwick

    Hey Joe – I use a modified version of Thesis…

  57. JoeBenjaminOfficial

    thanks Gideon, im grateful didnt expect you to reply…. please tell me what is your business ethic… how come you just give information like that for free? see…i’m learning from you

  58. GideonShalwick

    My philosophy is something like this: “The more value you create, the more value naturally flows back to you…” And that “value” may not always be in the form of money, but if you are a clever marketer, money is just a natural next step…

  59. john180646

    Hi Gideon,
    Another great thought provoking video. keep it up and thanks..
    John sweet

  60. GideonShalwick

    Hey John! Thanks for stopping by! Much appreciated! Hope all is going well with you over in Thailand!

    Gideon Shalwick

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  63. James

    Gideon, great video, it seems you really like backend’s, keep it up.

    • Gideon Shalwick


  64. So, the moral of the story is get busy creating back end products. This is what I teach as well and the passive income stream is what business is all about.

    Great work champ.


  65. bulllinestudios

    Thanks for the insight. It is great to hear how you are working.

  66. AscendedVitality

    Awesome Gideon!
    Thank you this valuable guidance.
    Love to see another video expanding on this in more detail!

  67. Yet another excellent video Mr. Gideon Shalwick!!!! I would love to see or get a more in depth video on this process.

    I understand the concept and in fact have a funnel in place. I would be more interested in where to find bigger ticketed items for my niche and the email follow up series. How many to send out, how the series and emails are structured, the content to use, when to sell and when not to sell.

    Just to name a few items of interest in this back end sales stuff….

    PS — Now where can I get my hands on the Rapid Video Blogging course? I am still kicking myself in the Arse for not taking you up on the offer when signing up….


  68. GarthPhilpot

    HI Gideon, I really like your videos, do you think you would be able to make a video on a certain aspect of video online that I am working on(I am making a web series and need to know a few things) ? Inbox me if you are interested. thanks


  69. GideonShalwick

    Possibly Garth – just send me a message via YT and I’ll have a look at it…

    Gideon Shalwick

  70. Hi Gideon
    I spent my entire weekend watching a lot of your videos. i’m learning so much about you. It’s so nice. I don’t know what to do. Just thank you very much for this share.
    A french fan

  71. Monegator

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  72. MaxxEA55

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  73. AndrewWhispers

    Gideon, I would absolutely love to learn more about this. Do you have a video or product that covers it in more detail?

  74. shirinajsr

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  75. Anthony Vincello

    I recommend that everyone try ProperIncomeDOTnet. I worked an hour my first day and made $75. My second day I made $150. I can’t wait to see where this takes me!!

  76. Jim Furman

    Awesome video Gideon. I would be one to enjoy a more in depth video of this subject. I am hoping to make my first video for YouTube soon. Thanks again

  77. Darren Stevenson

    I’ve been working from home for 13 years and it takes first understanding there are no shortcuts and people need to throw the get rich quick thinking out the window. Earning six figures online is very attainable, however it takes time and hard work now so you can reap the benifits later… Most people earning a viable living from home have been at it for a while. They stick to one thing and really learn how to promote, capture and convert. Thanks for sharing.

  78. 360PaintingDallas

    Great info. Thanks for sharing!

  79. Dolores Turner

    After years of pain and dealing with companies getting shut down getting lame 15% commissions..

    Family and friends spit on my dreams and told me to keep my job at Wall-Mart.

    Knowing in my heart I WAS BORN to succeed.

    I started playing online.

    I finally broke through and sponsored my first 100 people in a few month after getting plugged
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    Learn how to quit your job and live YOUR dreams NOW…

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