The Focussed 4-Step Success Formula – Part 4: Be Persistent

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About Gideon Shalwick

Gideon Shalwick is a YouTube and video marketing expert, and has figured out how to get a TON of attention using online video (with one YouTube channel reaching 10 million views!), and today, he's built a following of over 100,000 people for his business ventures, and 60,000+ people on this very blog, where he shares some of his most powerful video marketing strategies.

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9 Responses to The Focussed 4-Step Success Formula – Part 4: Be Persistent

  1. Good stuff again… I think persistence really is the ultimate secret to success in general, and especially online where you always come across some obstacle that you haven’t crossed yet and you have to decide whether to grin and go through with it or… give in.

    So yeah.. Marlon Sanders got it right. 😉

    • Gideon Shalwick

      Ah Marlon Sanders… brings back sweet memories 😉

      When are we doing our next parody?

  2. Heh… sure does bring back memories…

    I think a new take will be in order some time in the future… :)

  3. You hooked me with the thing about bars…darn Internet marketer with your marketing tactics 😛 My guess is since so many people who go to bars are men, they feel more comfortable and less intimidated by a friendly man than a beautiful woman and so will buy more as they “have a chat” with the bartender.

    That is very very true, the longer you stick to something the more subtle and deeper your understanding of that area. So, now that this series is done, what’s next? Looking forward to it………..

    • Gideon Shalwick

      You’re almost on the right track with that one Mwangi!

      Any other guesses!



  4. My take on the bar thing (as a woman) is that gorgeous bartender attracts gorgeous women into the bar – every girl likes someone nice to chat to. Then all those gorgeous girls attract the (not so gorgeous?) men. Plus you get the gay vote as well. Et Voila! a bar full of gorgeous people!

    • Gideon Shalwick

      You got it Heather!

      That’s exactly the right answer (according to the man that Rich Schefren interviewed).

      It’s a little counter intuitive isn’t it? Very similar to having success online – very different to what most people “think” it’s about.

      A small example is the concept of giving things away for free. In the real world, most people seem to squirm at giving their knowledge away for free, and demand that they should be paid for every single bit of advice they give away.

      Of course, for online success, the more you give away for free, the money you make – it’s as simple as that!

      All the best!


  5. francisco

    Gideon do you remember who is the guy Rich Schefren interviewed?

    I heard the same story too but can’t remember the name of the person..


    • Gideon Shalwick

      It was Michael Masterson from Agora Publishing I think.

      Great story hey!